From Hype to Impact: How to Create Value with (Gen)AI

BCG PUBLICATION The Stairway to GenAI Impact

Companies have moved quickly to implement (Gen)AI, but many may be celebrating success too early, before achieving measurable benefits. It’s time for a focused approach.

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POTENTIAL

PEOPLE

OPERATING MODEL

From Potential to Profit: Closing the AI Impact Gap

AI remains a top priority for business leaders worldwide in 2025, with a strong focus on generating tangible results.

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CEO Data Point: The Rise of AI Agents

Is 2025 the year of AI Agents? Companies searching for impact from AI increasingly see agents as the big opportunity.

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GenAI Doesn’t Just Increase Productivity. It Expands Capabilities.

A new experiment shows that GenAI isn’t just a tool for increasing productivity—it can broaden the range of tasks workers can perform.

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Where’s the Value in AI?

Leaders are generating 62% of the value of AI in core business processes. What AI leaders are doing to drive real value from the technology, where others fall short.

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